As marketing and publicity specialists, we always look for new and fresh angles for our clients to explore, often leading to creative marketing efforts. When we take on a new client, we immediately look for new opportunities to spread your brand. That’s the goal of our general marketing assistance service.
What Is General Marketing Assistance?
When we’re marketing for a client, we’re covering the promotional aspects of PR, which means we’re focusing on earning direct sales and business. Even though public relations does indeed involve marketing, people tend to think that they’re all in the same thing. Obviously, that isn’t the case, but marketing is an excellent tool used by our PR firm. Marketing is just one layer of what we do—it’s the bones, the structure of public relations.
General marketing assistance to us is the way we help our clients’ business on top of their reputation. We utilize the perfect marriage of public relations and marketing while reaching consumers and building relationships.