Special event planning may seem like a walk in the park. They just seem to pop up effortlessly and then pack up and go. But organizing special events isn’t as easy as it looks. Why? The details. Every single detail must be well thought out and executed. That can take a lot of time, sweat,…
Writing press releases is an ancient art, the pinnacle of traditional marketing, but it’s not going anywhere anytime soon. In fact, public relations professionals are finding new and interesting ways to write press releases, making them more engaging, fun, and informative. Here’s how to write a press release that will truly engage your audience. Writing…
When someone stands up and gives a speech at a press conference, they are often reading the words written by a publicist or PR firm. Those words are important. Every single one of them is chosen carefully, and every idea they collectively create is thorough and purposeful. How does one go about writing good speeches?…
Have you ever wondered what you’d look like standing next to your favorite super heroes? Now you can at Marvel Avengers STATION, located within Treasure Island, which is celebrating its one year anniversary! We celebrated by giving back to those who truly deserve the title of “heroes,” and you can celebrate by seeing it for…
As a public relations firm, it is our responsibility to put out any media fire that could potentially damage our client’s reputation. What could cause such a fire? A simple wrong word, terrible phrasing, or perhaps a scandal. Hey, these things can happen and, unfortunately, being the media spotlight can be hard enough as is.…
More than ever, the 21st century keeps us all connected through social media and online services. Those are great and convenient ways to communicate or even do business. Public relations is no exception to this trend—in fact, in a world of online marketing (and even traditional PR), the Internet is a whole new world ready…