Food Key Element

Key Elements of a Successful Restaurant

There are some basic tenants to how to run a restaurant successfully: offer delicious food and provide excellent customer service. But what else is a key feature of every successful restaurant? There are some key elements of a successful restaurant that you don’t want to miss: Basics of business Restaurant success stories all have one…

Comedian George Wallace walks the Terry Fator 5th Anniversary red carpet

Tips for Hosting a Successful Red Carpet Event

Red carpet events are an excellent way to be seen, to promote new movies or TV shows, and to engage with the public. Hosting a successful event requires precision planning combined with a healthy dose of creativity and experience and knowledge of the entertainment industry. If you’re putting plans together for a show-stopping gala, premiere,…

Social Media Promotions

Social Media: Today’s Best Promotional Tool

It’s clear that social media is everywhere. Every audience from teenagers to grandparents use social media today. Promoting a show on social media is the perfect way to create a buzz about your upcoming event! Platforms like Twitter, Facebook, and LinkedIn are excellent promotional tools for the entertainment industry. If you’re unsure on how you…

successful grand opening event for corks n crafts

The Differences Between Public Relations and Marketing

Many people believe that the terms “public relations” and “marketing” are interchangeable. While there can be some overlap, there are clear differences. Defining the difference between public relations and marketing can create a better and more focused campaign. With this, comes better objectives, goals, and expected outcomes. Wait! Public Relations and Marketing Aren’t the Same?…

Press Release

The Power of the Press Release

The way people communicate today has changed entirely over the past few decades, especially with the birth of social media. Something that hasn’t changed is the importance of a press release. This vital tool for communication has become more critical than ever in regards to successfully promoting your company. Find out what a well-written press…

PR Campaign

How to Ensure a Positive PR Campaign

The public relations industry has changed drastically over the past few years. Without proper strategy, planning and consistency, your business may suffer substantially. If you’re currently faced with a lackluster PR performance, consider these tips to turn your business’s exposure into a success story.   How to Ensure a Positive PR Campaign A well-designed PR…