You are bringing your restaurant concept to life, and in a couple of weeks, you are about to open the doors to your vision. But how are you going to get people excited about your new food establishment? There are various ways to get your new restaurant noticed with the help of public relations for food and beverage and other means.
Using techniques of restaurant PR for your new restaurant, you are reaching the audience you want to know about your company and getting them interested in your opening. But just having restaurant PR isn’t all you need, you can use other ways to get the foodies you want in to try out what you have to offer.
5 Ways to Get Your New Restaurant Noticed
A restaurant opening can easily define its future status in your city’s dining industry. Opening your restaurant without much fanfare and crowds often shows your business didn’t do an excellent job of promoting itself in advance and to the right audience. Other times, restaurant openings are all people can talk about with large crowds excited and waiting to taste your delicious cuisine.
Keep your social media active
In today’s age, social media is the king of communication, and if you are not active on the right platforms, it potentially loses the interest of customers who would enjoy your restaurant. People have begun to rely on social media to get their information on the best place to eat.
We take pictures of our food to share with our friends and followers and ask for recommendations on every social media outlet. Setting up your profiles on various platforms helps you reach the audience of foodies who are ready to share your meal with their list of followers. It is a form of influencer marketing and helps you get more and more people to your restaurant, all because of that perfect Instagram picture of your food.
Promotions for following you on social
Everyone loves a deal, so why not use this to your advantage to bring more customers into your restaurant? A good promotion for a new restaurant to use is to give customers a deal if they follow you on social media. It’s a terrific way to get your follower numbers up and expose them to your menu while keeping them alert for your grand opening.
Make a Google My Business account
People are always looking for a new culinary adventure on the weekends, so you need to make sure that your restaurant is easy to find when they first search. Where are they searching on the internet? Google, of course! You may notice a little card pop up when you first search for a restaurant. This is all part of “Google My Business.’ It is essential that you set up a profile for your restaurant on the search engine to ensure it has all the information it needs to provide to your potential customers. Google My Business also gives future consumers the convenience of your store hours, the type of food you offer, and is a channel for all those good reviews of your restaurant.
Take high-quality photos of your items
A picture is worth a thousand words, and these days, a stunning shot of an entree is the way to get people’s mouth to water. Make sure your food photos of items on your menu produce pictures to bring in customers. A dull photo of food won’t entice any foodies to try your culinary creations. Instagram-able food is a thing, so jump on the bandwagon to get your audience excited about your restaurant menu.
Look for a PR agency with a focus on restaurant PR
We know you can’t do everything yourself, including getting the right attention for your restaurant. Instead of stressing out, hire a PR agency to help you reach the audience your restaurant needs. Restaurant PR rescues you from having to look for various outlets to get your grand opening information out there. The agency also offers you tips for opening a restaurant and hyping up the community for your business. Public relations is one of the most surefire ways to get your new restaurant noticed.
Hire PR Plus for Your Grand Opening
Las Vegas is a foodie haven, so if you want your restaurant or new menu noticed, PR Plus helps you get the attention of our food lover community and have the grand opening of your dreams. From promotions to media attention, our restaurant PR services are your secret sauce for an amazing inaugural ceremony. Contact us today!
